About Me

Over 15 years of diverse and extensive experience in print and digital media with key contributions in branding and web design for 18 retail stores in RI, MA and CT. Collaborated closely with developers to design and successfully launch over 14 apps across 3 brands introducing brick and mortar stores to the world of ecomm. Worked closely with marketing to design striking private label packaging while simultaneously working on the successful launch of a customer rewards program. At the onset of the pandemic, the introduction of ecomm combined with a loyalty rewards program contributed to significant increases in sales.